Meta Ads
Ad campaigns on Facebook and Instagram: from setup and creatives to optimization and reports. The ad budget always stays under your control.
Scope
Account setup
Ads manager, pixel and events from scratch.
Why: Pixel and events collect data from day one, without account blocks.
When it makes sense: Once, before the first campaign.
Ad creatives
Visuals and copy built for the campaign goal.
Why: The creative stops the thumb; a good one lowers the cost per result.
When it makes sense: At campaign start and whenever a creative wears out.
Campaigns and optimisation
Setup, tests and day-to-day management.
Why: Budget works where the results are, not where clicks are cheapest.
When it makes sense: For as long as the campaign runs.
Remarketing
Coming back to people who already know you.
Why: People who already know you buy at the lowest cost.
When it makes sense: When the site already has traffic worth using.
Reports
Results and takeaways in plain language.
Why: Budget decisions are made on numbers, not impressions.
When it makes sense: Monthly, for every running campaign.
Campaign audit
Review of an existing account with a fix list.
Why: You know where the budget leaks and what to fix first.
When it makes sense: When someone else runs the ads and results do not convince.
Meta advertising works when somebody tends it regularly: testing creatives, moving budget to where the results are, and switching off what does not work. That is exactly what we do.
How we charge
Simple and transparent: a per-campaign fee depending on the niche, plus 10% of the ad budget. The fee covers setup, targeting, creative direction and optimization. The percentage scales our work with the campaign. You pay the ad budget directly to Meta and always keep control of it.
A data-rich niche is cheaper to run, because there is something to optimize from. A narrow niche needs more research and data gathering, hence the top of the range.
Pricing
Pricing
- Campaign, broad niche with datafrom PLN 400
- Campaign, narrow or hard nicheup to PLN 600
- Management10% of the ad budget
Net prices. You settle the ad budget directly with Meta, separately from our fee.
Common questions
What ad budget makes sense to start?
It depends on the niche and the goal, but meaningful tests usually start from a few hundred zloty a month. On the call we will match the amount to your market, without pushing for more.
Do you guarantee results?
No, and nobody honest does. We guarantee a solid setup, creative testing and optimization, and reports that clearly show what works.
Does the ad budget go through you?
No. You pay the budget directly to Meta from your own ad account, and you keep full control of it at all times.